Industry Partner | ASIA22

Singapore Tourism Board

 
 

The Singapore Tourism Board (STB) is a statutory board under the Ministry of Trade and Industry of Singapore. It champions the development of Singapore's tourism sector, one of the country's key service sectors and economic pillars, and undertakes the marketing and promotion of Singapore as a tourism destination.

The tourism sector currently contributes 4 per cent to Singapore’s gross domestic product. Tourism plays an essential role in reinforcing Singapore’s status as a vibrant global city that is a magnet for capital, businesses and talent. It also enhances the quality and diversity of leisure options for local residents and helps to create a living environment that Singaporeans can be proud to call home.

STB strives to ensure that tourism remains an important economic pillar through long-term strategic planning, and by forging partnerships, driving innovation and ensuring excellence in the tourism sector. It continues to market Singapore’s mult​i-faceted appeal as a premier business and leisure destination, and offer empowering and customised experiences. We bring the Passion Made Possible brand to life by differentiating Singapore as a vibrant destination that inspires people to share and deepen their passions. This is a unified brand between STB and Economic Development Board (EDB) which will allow the international marketing of Singapore for tourism and business purposes. STB also regularly reviews and updates the tourism regulatory framework to ensure its relevance in the current business environment, while providing support and incentives to catalyse the private sector to take the lead in investing for growth.

While STB leads in driving tourism development, it cannot do it alone; continued support from industry players is crucial in ensuring the success and sustainable growth of the sector. In the face of growing challenges such as resource scarcity and increasingly discerning travellers, there is a need to focus on yield-driven quality growth. As such, STB and tourism industry players have to work collaboratively to continue to innovate and create value for visitors. STB also aims to facilitate the sharing of experiences, expertise and resources among industry players to raise industry capability and competitiveness, maximise business opportunities and forge long-term win-win partnerships.

Strong support and active participation from Singapore residents are also imperative to the tourism sector as they are an integral part of Singapore’s identity and appeal. STB will continue to work with tourism industry partners to nurture public engagement as part of its tourism development efforts; every local resident is a potential advocate for tourism and together, their collective ideas and energies can contribute to the sustainable development of the tourism sector.

To navigate the tourism sector through the next phase of growth, STB will be pursuing Quality Tourism - a model of tourism development that emphasises innovative enterprise, local engagement and strong economic contribution.​

 
 

Monetary Authority of Singapore

 
 

MAS' values and code of conduct support our mission of promoting sustained non-inflationary economic growth, and a sound and progressive financial centre.

Our Mission

To promote sustained non-inflationary economic growth, and a sound and progressive financial centre.

Our Values

  • Integrity: We are trustworthy and professional.

  • Commitment: We do our best for MAS and Singapore.

  • Enterprise: We set high standards and innovate continually.

  • Teamwork: We achieve more together.

Our Conduct

In line with our values, we support and foster a culture of zero tolerance towards fraud and other misconduct. We will look into all feedback received on such matters involving MAS staff.

Our code of conduct includes the following:

Personal and professional behaviour

We uphold the highest standards of conduct and behaviour in and outside MAS to safeguard MAS' reputation and interests. In all our dealings, we are guided by the principles of fairness, integrity, and professionalism.

Duty of confidentiality

We safeguard, at all times, the confidentiality of documents and information obtained during the course of our employment with MAS and even after we leave MAS.

Conflicts of interest

We avoid situations that may give rise to actual, potential, or perceived conflicts of interest. We take appropriate steps to mitigate potential conflicts of interest where such conflicts are unavoidable.

Use of MAS' resources

We use all MAS' resources, including financial, intellectual and electronic assets, in a responsible and appropriate manner.

 
 

Singapore Fund Directors Association

 
 

The Singapore Fund Directors Association (SFDA) is an industry-driven initiative established to create and support an ecosystem within Singapore’s financial industry for fund directors. The SFDA is the fund director’s destination where they will be part of an ecosystem and community peopled by thought leaders, experts and service providers in the funds investment sector from Singapore and other countries. Singapore remains on track to be the financial hub of choice in Asia. The SFDA will augment this position with a membership of fund directors based in Singapore and the region.

 
 

HerValue

 
 

HerValue is the largest and the only women empowerment organization in China serving professionals and companies in finance, asset management that are on the diverse, inclusive journey. HerValue's mission is to advance women's representation and development in finance, asset management in China. HerValue's vision is that every woman is inspired, prepared, and empowered for their NEXT BIG ASK at work or in life through this organization and to make their own decisions.

UBS is present in all major financial centers worldwide. It has offices in more than 50 regions and locations, with about 30% of its employees working in the Americas, 29% in Switzerland, 20% in the rest of Europe, the Middle East and Africa and 21% in Asia Pacific. UBS Group AG employs more than 72,000 people around the world. Its shares are listed on the SIX Swiss Exchange and the New York Stock Exchange (NYSE).